
Stephen F. Austin State University Partners with Athlete's Thread to Empower Student-Athletes through Custom, Co-Branded Merchandise
11/6/2024 10:00:00 AM | General
Nacogdoches, TX – Stephen F. Austin State University (SFA) is thrilled to announce a new partnership with Athlete's Thread, a leader in custom NIL (Name, Image, Likeness) merchandise, to launch a unique line of co-branded products.
This initiative will enable SFA student-athletes to connect with fans, build their personal brands, and create exclusive merchandise that celebrates both the university and its athletes.
This partnership brings an exclusive collection of customized, high-quality merchandise that fans can wear with pride while directly supporting SFA student-athletes.
"We are proud to announce our licensing agreement with Stephen F. Austin State University," said Karthik Shanadi, Athlete's Thread CEO and Co-Founder. "We're excited to create partnerships with SFA student-athletes to create personalized, co-branded merchandise that allows them to connect with their fans and build their brands. This partnership exemplifies our commitment to providing high-quality NIL merchandise and supporting the scholar-athletes as they embark on this new chapter. We believe in the power of sport and the stories it creates, and we look forward to helping these athletes share their unique narratives with the world through our customized product lines."
"Partnering with Athlete's Thread opens an exciting new avenue for our student-athletes to showcase their talents and connect with Lumberjack fans in a meaningful way," said Michael McBroom, Director of Athletics. "This collaboration not only provides our athletes with quality merchandise that represents who they are, but it also gives fans a chance to proudly support their favorite 'Jack while contributing to our athletes' success. We're excited to see the unique designs our student-athletes will bring to life through Athlete's Thread. "This partnership not only helps SFA athletes grow their personal brands and engage with fans but also serves as an essential new revenue stream, enhancing the athletes' university experience and bolstering SFA's athletic community.
About Athlete's Thread:
Athlete's Thread is a leading platform providing personalized NIL merchandise, offering athletes unique ways to connect with their fans while building their brands. Dedicated to quality and customization, Athlete's Thread is committed to supporting athletes at every level. For more information, visit athletesthread.com.
This initiative will enable SFA student-athletes to connect with fans, build their personal brands, and create exclusive merchandise that celebrates both the university and its athletes.
This partnership brings an exclusive collection of customized, high-quality merchandise that fans can wear with pride while directly supporting SFA student-athletes.
"We are proud to announce our licensing agreement with Stephen F. Austin State University," said Karthik Shanadi, Athlete's Thread CEO and Co-Founder. "We're excited to create partnerships with SFA student-athletes to create personalized, co-branded merchandise that allows them to connect with their fans and build their brands. This partnership exemplifies our commitment to providing high-quality NIL merchandise and supporting the scholar-athletes as they embark on this new chapter. We believe in the power of sport and the stories it creates, and we look forward to helping these athletes share their unique narratives with the world through our customized product lines."
"Partnering with Athlete's Thread opens an exciting new avenue for our student-athletes to showcase their talents and connect with Lumberjack fans in a meaningful way," said Michael McBroom, Director of Athletics. "This collaboration not only provides our athletes with quality merchandise that represents who they are, but it also gives fans a chance to proudly support their favorite 'Jack while contributing to our athletes' success. We're excited to see the unique designs our student-athletes will bring to life through Athlete's Thread. "This partnership not only helps SFA athletes grow their personal brands and engage with fans but also serves as an essential new revenue stream, enhancing the athletes' university experience and bolstering SFA's athletic community.
About Athlete's Thread:
Athlete's Thread is a leading platform providing personalized NIL merchandise, offering athletes unique ways to connect with their fans while building their brands. Dedicated to quality and customization, Athlete's Thread is committed to supporting athletes at every level. For more information, visit athletesthread.com.
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