
Stephen F. Austin State University Unveils New Jacks Script Logo in Time for Homecoming Week
10/21/2024 11:30:00 AM | General
NACOGDOCHES, Texas- Stephen F. Austin State University is excited to announce the launch of its new Jacks Script logo, a dynamic addition to the university's recognizable brand identity system. This fresh and modern representation of SFA's spirit will be prominently featured on uniforms, apparel and merchandise, appealing to a wide audience.
Homecoming Week provides the perfect backdrop for this significant unveiling, as the SFA community comes together to celebrate tradition and pride.
"The new Jacks Script is a tremendous addition to our branding," said Michael McBroom, director of SFA Athletics. "We appreciate the efforts of University Marketing Communications and The University of Texas System in developing both the mark and the launch campaign. We look forward to seeing the new Jacks Script in the football stadium this Saturday night!"
The modern yet timeless design of the new logos aims to inspire pride and unity among students, faculty, and alumni.
"We are thrilled to introduce these logos, which represent not only our university's history but also its forward-looking vision," McBroom added. "The script logos will enhance our visual identity and foster a sense of pride among everyone connected to SFA."
Fans' first opportunity to purchase the new limited issue Jacks Script items will start at 8 a.m. Friday, Oct. 25, at SFA's Barnes & Noble Campus Bookstore.
About Stephen F. Austin State University
Stephen F. Austin State University is a comprehensive public institution dedicated to academic excellence, research, and community service. Founded in 1923, SFA offers a diverse array of undergraduate and graduate programs that empower students to achieve their personal and professional goals.